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Junior SEO

Data di pubblicazione:  3-mar-2023
Paese:  IT
Città:  Milan
ID:  15885
Percorso di carriera:  CRM & Omnichannel

Founded in 1913 in Italy, the Prada Group was built on a tradition of excellence and with a vision of innovation. Our Iconic Brands include PRADA, Miu Miu, Church’s, Car Shoe and Pasticceria Marchesi and we are currently operating in more than 45 Countries, embracing employees of more than 100 nationalities.

Joining our Company means working in a creative and international environment, with teams of people motivated by curiosity and the quest for excellence. The engine of our success is the importance and value that we place on the talent and passion of our people leading to their own professional growth.



As a junior SEO, you will be working alongside the SEO Manager to assist in developing and carrying out the SEO strategy across all of Prada Groups e-commerce sites, as well as assisting in curating and managing all aspects of local SEO cross-brand.





  • Work closely with various internal and external stakeholders across all ongoing projects particularly regarding website migrations and content strategies.
  • Carry out day-to-day SERP analysis, technical and content site checks in order to debug and maintain the general “health” of the websites.
  • Work and develop all aspects of Local SEO for all our brands, this includes managing the store visibility, curating content and improving the content as well as reporting on activities.
  • Work both independently or across multiple teams, internally and externally to reach the Company targets.
  • Given that Prada Groups main websites have a presence in 30+ markets, the candidate will need to be able to analyse different market trends as well as gain confidence in understanding the logics and ranking factors of multiple search engines such as Baidu, Naver, Yahoo, Bing and Yandex under the supervision of the SEO Manager.
  • Creating briefs for tech fixes and activities, as well as keeping on top of the successful implementation of requests, which will require checks in both staging and post-live environments.
  • Speak with the various internal or external stakeholders of all levels; the ability to explain the importance of certain activities as well as results in a plain and effective manner is crucial.





1 to 3 years of experience, either agency or in-house and a proven experience working in technical SEO Knowledge of HTML, CSS, and JavaScript

Experience working on and developing editorial content and strategies, as well as identifying content gaps and finding ways to improve organic visibility

Knowledge of schema markup and understanding how to use it advantageously

Ability to work independently with common tools such as (Screaming Frog, Google Search Console, SEMrush, Ahrefs, Other Search Engine Webmaster Tools etc)

Experience with analytics tools (preferably Adobe Analytics)

Experience using Google Business Profile and/or other tools for managing local visibility such as YEXT, Uberall etc

Good knowledge of Excel and PowerPoint

Ability to work within a team and independently and good communication skills

Nice to have prior experience with search engines outside of Google such as Baidu or Yandex

Nice to have experience with Adobe Experience Manager

Nice to have experience in website migrations

Nice to have experience with data visualization tools such as Looker Studio

Proficient in English, another language will be considered a plus

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